Marketing Lead - B2B
Descrizione dell'offerta
We are seeking a high-velocity Marketing Lead to supercharge our B2B growth engine across 14 markets. Reporting directly to the Head of Marketing, you will combine strategic alignment and hands-on execution to manage the complexity of multiple SaaS products (Salonized, Treatwell Connect, Treatwell Expert). Leading a dedicated team of marketers while collaborating with central and local Supply teams, you will turn the Saas product into the most trusted partner for beauty professionals and a revenue engine for Treatwell. This role carries a double objective: Network growth: Supercharge salon acquisition, driving lead generation and sign-up conversion alongside Performance Marketing and Sales. SaaS revenue engine: Drive revenue growth by building and executing high-converting upsell strategies and features launches in close coordination with CRM and Product. 🧐 You will be responsible for: Multi-SaaS marketing strategy : Guarantee efficient SaaS marketing execution and flawless GTM for feature releases across 14 countries. Lead Gen : Drive B2B acquisition funnels for non performance marketing channels, by building and scaling new growth channels (ex. B2B Referrals, flyering, etc.) SaaS revenue engine : Partner with CRM and Product teams to orchestrate upsell strategies that maximize salon lifetime value. Partner trust : Establish Treatwell as the undisputed, most trusted partner for salons globally. Team Leadership & Orchestration : Lead a small team of marketers while aligning across central teams (Performance, Product, CRM) and local market leads. Requirements 🔝 About you: Tech experience : 8+ years of Marketing experience in the Tech sector (mandatory). Exposure to SaaS ecosystems is a strong plus. Operational Orchestrator : Highly structured with a proven ability to manage high complexity across multiple products and international markets. Agile & Data-Driven : Obsessed with commercial outcomes, using data to optimize marketing execution continuously. Execution &
Dettagli
- Azienda: Treatwell
- Sede: Paris, France
- Tipo di contratto: Tempo pieno
- Fonte: arbeitnow
- Valido fino al: 22 ottobre 2026
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